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Konverse Dance Crews logo Konverse
Dance Crews

Photo © Brian, Finally Shoots

About KDC

We express through dance.

Konverse Dance Crews is an award-winning, youth-led community dance group in Barking & Dagenham. Since 2012 we've given young people and adults a safe, affordable place to express themselves, build confidence and shine on stage.

Meet the team Our social value

14

years changing lives through dance

4,000+

people who've benefited from dance through our sessions, workshops, programmes, schools and camps

120+

performances

42+

collaborations

Elvire, founder of Konverse Dance Crews, at The National Lottery awards

Elvire, our founder

Photo © Jeff Spicer / Getty Images for The National Lottery

HOW IT ALL STARTED

A 14-year-old with a big idea

Elvire Mavusi Matu grew up on the Gascoigne estate in Barking, where crime was high and safe spaces for young people were hard to find. Community centres were closing and there was nowhere positive to go. So in September 2012, aged just 14 and with the help of The Salvation Army in Barking, she started leading dance sessions with her sister Charlelie (CiiCii).

She named it KDC, because dance lets people "converse" and express themselves without saying a word. Fourteen years on, over 4,000 people have benefited through our weekly classes, free workshops and masterclasses, school sessions, holiday camps, shows and community events. Our dancers now teach classes, create shows, compete and lead the next generation.

Dance with us improves physical and mental health and reduces social isolation, something our community has needed more than ever since lockdown.

OUR MISSION

To give people aged 5 to adult in Barking & Dagenham, especially those from under-represented communities, a safe and welcoming space to express themselves through dance, showcase their talent and build confidence, friendships and futures.

Youth-led

Affordable

Safe and welcoming

Proudly local

OUR SOCIAL VALUE

Opening doors in our community

KDC is more than a dance class. Every year we create paid work, training and opportunities for local people, keeping talent and investment in Barking & Dagenham.

25+local creatives paid

Paid work for local talent

Local teachers, choreographers, photographers and creatives are paid for their skills.

Real opportunities for dancers

From JD Sports' back-to-school campaign to performing live on ITV1, our dancers get professional and high-profile opportunities, including some paid campaigns.

Jobs and volunteering

Local people gain experience and employment as staff, chaperones, facilitators and volunteers.

12+leaders trained and upskilled

Upskilling young leaders

Free DBS, first aid and safeguarding training, and older dancers learning to lead and teach our younger crews.

Free and affordable dance

60+ community members have accessed free classes through our funded programmes, and low monthly fees keep dance open to everyone, whatever their background.

A stage to express and showcase

Through our shows, performances and competitions, people from under-represented communities get a platform to express themselves and showcase their talent.

OUR JOURNEY

14 years of changing lives through dance

  1. 2012

    The first sessions

    • Elvire (14) and her sister Charlelie (CiiCii) start leading dance sessions
    • Supported by The Salvation Army, Barking
  2. 2015

    Teaming up with Clean Up UK

    • Elite crew litter-picks across the borough
    • Performs a piece about the environment
  3. 2018

    Konverse Dance Crews is born

    • We officially become Konverse Dance Crews
  4. 2019

    Impact growing

    • Faith & Belief Forum 'Recognised Project'
  5. 2020

    Award season

    • Elvire: LBBD Young Woman of the Year
    • Vanessa: London Sport Inspirational Young Woman of the Year
  6. 2021

    Our Lockdown Story

    • Lockdown Story dance film, funded by Sporting Equals
    • Tackling Inequalities Fund grant from Sporting Equals, Comic Relief and the National Emergencies Trust (NET), keeping our community active through the pandemic
    • Elvire: London Sport Awards top 3 finalist
  7. 2022

    Going independent

    • Independent from The Salvation Army
    • Registered as a non-profit company limited by guarantee
  8. 2023

    Accelerate launches

    • Accelerate: free training for local 16 to 35-year-olds
    • Low-fee classes kept running, funded by The National Lottery
  9. 2024

    National Lottery Special Game Changer Award

    • Our dancers perform live on ITV1's New Year's Eve Big Bash
    • Elvire wins the National Lottery Special Game Changer Award · Read the story
  10. 2025

    Big stages and big brands

    • Our students feature in JD Sports' back-to-school campaign
  11. 2026

    Celebrating 14 years

    • Free Dance Masterclasses with People's Postcode Lottery
    • Elvire: Power of a Woman Awards top 4 finalist
    • IAMBAD Outstanding Contribution Award for 10 years
    • 14 years and 4,000+ people reached
    • Help us keep dancing

Looking for our competition wins? See all our awards and results

IN THEIR WORDS

What KDC means to our family

"KDC means the world to me. It is my family, my community and my safe place."
Adult dancer, 19+
"KDC is an inclusive space that sees you for yourself regardless of your background."
Dancer, aged 16–18
"They may just see it as getting the kids to push through a routine for the 5th time, even when they're tired. But what they've done is taught my child to lock in and not give up, even if things are tough."
Parent of a dancer aged 8–11
"It has helped me make loads of friends and improve my dance skills. I believe in myself more because of KDC."
Dancer, aged 8–11
"It's so much more than a dance school. It's the highlight of her week. No matter how tired she is after school, she never wants to miss a class."
Parent of a dancer aged 8–11

MEET THE CREW

The team behind the magic

"Teachers are great at listening to me. I feel like I have a voice. I feel heard."
Dancer, aged 12–15
Photo of Elvire

Elvire

aka Elvs

Founder, Choreographer and Project Leader

Photo of Charlelie

Charlelie

aka CiiCii

Choreographer, Administrator and Director

Photo of Vanessa

Vanessa

aka Nessa

Safeguarding Lead and Director

Photo of Koby

Koby

aka Big Kobz

Choreographer and Sound Mixer

Photo of Malachi

Malachi

aka Malachizzle

Choreographer and Creative Director

Photo of Vineece

Vineece

aka VinVin

Admin Support and Choreographer

Photo of Doree

Doree

aka Dorz

Choreographer and Dancer

Photo of Belucha

Belucha

aka Beast

Choreographer, Dancer and Young Leader

Photo of Kendice

Kendice

aka KK

Choreographer and Dancer

Photo of Christabel

Christabel

aka Chris

Chaperone and Facilitator

Photo of Noelly

Noelly

aka Noela

Choreographer

Brian of Finally Shoots logo

Brian

Finally Shoots

Official Photographer and Dancer

KDC dancers of all ages performing together on stage
Photo © Brian, Finally Shoots

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